Parametric Solutions

Hektar, a browser-based generative-design tool for early-stage urban feasibility. It generates massing scenarios so a developer or municipality can test how much can be built on a site before committing to a direction — letting them self-serve the volume study they would otherwise commission from a consultant.

They primarily sell to Architecture/Design firms with a promise to improve outcomes on speed of delivery and $$$.

It touches two phases of the supply chain with a product that is moderately digital.

If this works, it will disrupt Design and Planning Services, Real Estate Services, and Incumbent Software.